The sheep's illumination is a fake!
by Karin Sawetz, publisher Fashionoffice
The sheep's illumination is actually fake, as the purple unearthly rays at the image on this page were produced by dirt - such as fake in general is often produced by dirt. No question, fake can have a seductively nice appeal what makes it more difficult to resist.
I can imagine the consistency of the purple rays producing camera lens' dirt; it's probably a texture mixed from my lip gloss and hand cream. The beauty products are everything else than dirty but on the place where they had landed they were changing reality into an unreal, dream-like picture.
The same happens at 'dirty campaigning' with reality. The ingredients aren't dirty but through the way they are communicated, a greasy information soup is cooked to manipulate people - in the case of party politics, the soup is cooked to damage the rival. It's like putting a spell on somebody who can hardly fight against the staged dirty impression of his or her image in public. And it's harder to correct the manipulated image when people act like sheep and move with the horde - even when the way leads to the abyss.
Currently around two months before the next legislative election, Austrians experience 'dirty campaigning' as established method in politics. I can imagine that until the election day on 15 October, the country's journalists will have a close eye on manipulation through 'dirty campaigning'. Although it's like a fight against wind mills as we all know that even untruth communicated in gossip talk can change the view on others. Dirt has a good adhesion quality in the memory!
In fashion, users know thanks to journalism that many of the spread beauty pictures are reworked and retouched. For extending the perception and enhance the reality-centredness (with the aim to prevent anorexia or beauty mania) of media users and consumers, editorial stories or film documentaries show the real life, people and work behind glamorous catwalks, glossy magazine pictures and production sites without diminishing the shine and the entertainment qualities of the fashion industry.
The fashion scene is often named 'shark-business'; but it's harmless compared to politics where manipulative negative campaigns run personally against rivals!
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| fig.: The picture shows me standing in front of an island with grazing sheep. The purple rays appear as if the sheep get illuminated. A friend shot the photo with my smartphone. |
The sheep's illumination is actually fake, as the purple unearthly rays at the image on this page were produced by dirt - such as fake in general is often produced by dirt. No question, fake can have a seductively nice appeal what makes it more difficult to resist.
I can imagine the consistency of the purple rays producing camera lens' dirt; it's probably a texture mixed from my lip gloss and hand cream. The beauty products are everything else than dirty but on the place where they had landed they were changing reality into an unreal, dream-like picture.
The same happens at 'dirty campaigning' with reality. The ingredients aren't dirty but through the way they are communicated, a greasy information soup is cooked to manipulate people - in the case of party politics, the soup is cooked to damage the rival. It's like putting a spell on somebody who can hardly fight against the staged dirty impression of his or her image in public. And it's harder to correct the manipulated image when people act like sheep and move with the horde - even when the way leads to the abyss.
Currently around two months before the next legislative election, Austrians experience 'dirty campaigning' as established method in politics. I can imagine that until the election day on 15 October, the country's journalists will have a close eye on manipulation through 'dirty campaigning'. Although it's like a fight against wind mills as we all know that even untruth communicated in gossip talk can change the view on others. Dirt has a good adhesion quality in the memory!
In fashion, users know thanks to journalism that many of the spread beauty pictures are reworked and retouched. For extending the perception and enhance the reality-centredness (with the aim to prevent anorexia or beauty mania) of media users and consumers, editorial stories or film documentaries show the real life, people and work behind glamorous catwalks, glossy magazine pictures and production sites without diminishing the shine and the entertainment qualities of the fashion industry.
The fashion scene is often named 'shark-business'; but it's harmless compared to politics where manipulative negative campaigns run personally against rivals!
